A Lyrical Take on Digital Retailing
Digital Retailing: A Poem So you want your store to embrace A channel, a technology, a placeWhere online transactions are madeA new way for dealers to get paidBy shoppers seeking an easier way To...
View ArticleClik here to view.
Does It Sell More Cars? No, You Do: A Story of Pies
“Technology should not aim to replace humans, rather amplify human capabilities.” –Douglas Engelbart (1925 – 2013), Inventor of the Computer Mouse There has been a recent backlash against new...
View ArticleClik here to view.
Does It Sell More Cars? No, You Do: Beg, Borrow, and Steal From the Future
“I’ll gladly pay you Tuesday for a hamburger today.”–J. Wellington Wimpy, Hamburger Enthusiast The car business is a cyclical beast. As we found in the first part of this series, only a small fraction...
View ArticleClik here to view.
Does It Sell More Cars? No, You Do: Defection and Marketshare
“Bring war material with you from home, but forage on the enemy. Thus the army will have food enough for its needs.”–General Sun Tzu (545-470BC), Author of the Art of War If you’re not crazy about...
View ArticleClik here to view.
Does It Sell More Cars? No, You Do: Whole Pies and Retention
“I want it all and I want it now.”–Farrokh “Freddie Mercury” Bulsara; (1946-1991), Singer and Bohemian Rhapsodizer In Part III we discussed looking at your potential in terms of market share, as...
View ArticleClik here to view.
Does It Sell More Cars? No, You Do: Final Thoughts and Conclusion
“He that is good for making excuses is seldom good for anything else.”— Benjamin Franklin (1706-1790), Statesman, Inventor, and Monetary Star When Joe and I did our Creation vs. Evolution presentation...
View ArticleClik here to view.
A Great CRM is Like My Wife (Part II)
Just over 6 years ago, I wrote a blog about how a great CRM is like my wife. (In many ways, it was an ode to her.) Well start-wipe to today, and I still believe I hit the nail on the head with my...
View ArticleClik here to view.
6 Steps to Embracing Technology-Assisted Sales
Where the rubber meets the road isn’t on the information highway. In Terminator II, a prophecy is relayed to Sarah Connors. Skynet goes online on August 4th, 1997 and human decisions are removed from...
View ArticleClik here to view.
Where Automotive A.I. Fails, People Can Succeed
Where Automotive A.I. Fails, People Can SucceedAutomotive artificial intelligenceWhat automotive A.I. is good at doingWhat automotive A.I. is missing Automotive artificial intelligence There is peace...
View ArticlePrediction Tech: A Call to Action for Every CRM and DMS in Automotive
Harking all the way back to early November 2009, the late Ralph Paglia (considered the godfather of automotive Internet) and I were in the upstairs bar of Tootsie’s in Nashville Tennessee, deep in...
View Article
